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Espiya Newstand (Current Events, Classifieds, Events) => Current Discussions => People, History and Culture => : @leX February 04, 2009, 08:10:20 PM

: The Starbucks Principle
: @leX February 04, 2009, 08:10:20 PM

The Starbucks Principle
by Nick Garcia

Haven’t you noticed how Starbucks has taken the place of Megamall, Enchanted Kingdom and Jollibee? Today, Starbucks spells gimmick. Suddenly everyone is mad about coffee, and is willing to spend a whopping hundred bucks for “one tall mocha frappe please!” or “I’ll have one grande iced coffee please!” Everyone claims it’s different, it’s something else and it’s to die for. Instead of catching a nice flick at the cinema, the Filipinos’ new idea of fun is to voluntarily park their buns at the café and gulp all the caffeine they can.

No one knows exactly why Starbucks has become the hot spot, when what they serve is just foamed Blend 45 for crying out loud. Oh, try pointing this out to Starbucks fanatics (ex. the likes of teeny-boppers and kikay girls), and you can expect getting attacked on how little you know about coffee. Get ready with answers like “Duh! Starbucks isn’t just coffee! They’re ground beans and processed chocolate and skimmed milk! What do you know about that?”
They have a point there, though, because even in the United States, when you talk coffee, Starbucks comes first. Their ingredients never questionable, and if I’m not mistaken, Starbucks is an establish-since-year brand. In short, Starbucks is the coffee authority. But it ends there. Starbucks is coffee, period, certainly not a gimmick place of some sort, not convincing enough as an alternative for the mall. This, I repeat, is the case in the United States.

But Starbucks invades Manila and here it becomes an obsession. As you may have already seen, the interior of Starbucks cafés are all designed to create a distinct ambience. Notice the Italian-tiled flooring, to the cowboy-motif wall covering, to the fancy lamps, tables and chairs crafted like those only seen in home magazines. Of course, who would miss the complicated bar counter, behind which all the grinders and blenders are displayed as if to remind you they really do process your cappuccino.

I mean, who can resist frequenting a posh place like this? Instead of worrying about other important things, the typical kikay teenager puts on her best dress and with her kikay friends goes straight to Starbucks where she orders “one tall caramel frappe please!” This takes time to prepare, which is fine. She feels rewarded by the fact that the ethical barista would shout her name across the room by the time her frappe is ready. After she claims it, she heads for the self-service counter where she takes excessive packets of extra sugar, extra cream and an inch thick of Starbucks tissue paper for souvenir. Then she sits by the front window, hoping someone she knows would pass by and see her drinking expensive coffee. She takes remarkably mall sips in order to prolong her stay, like a real smart-***.

During the entire process, there is the obligatory flaunting of Nokia cell phones, the occasional eruptions of “yeah” and “sure” here and there. You get the impression everyone in the room is from the conyo sector. Pathetic as it is, the Starbucks atmosphere is so contagious that it simply brings out the social climber in one.

You have to admit that the Philippine franchiser of Starbucks-whoever-he is-deserves credit. He’s certainly not stupid. He sees through us Filipinos, and definitely knows how to flatter us. Mr. Starbucks is aware of the average Pinoy desire to be associated and considered among the elite because well, in reality, the average Pinoy is far from being that. The average Pinoy home is less attractive than a place like Starbucks. The average Pinoy meal is without garnishes. The average Pinoy environment is less comforting and convenient than the service of Starbucks.

But when in Starbucks, the average Pinoy is instantly made to feel he’s in New York, or Las Vegas, or Paris, or anywhere else but Manila – one probable reson why we Filipinos buy this flick. We are total suckers for anything that is western in concept. But Starbucks has gone beyond colonial mentality; it has become pure escapism. It helps us forget about the EDSA traffic jam, the hostages in Mindanao, and the decreasing popularity of the current President. In this age of harsh realities of poverty and chaos, anything that offers oblivion and temporary indulgence sells fast. No matter how costly it is.

With their little creativity in repackaging, Starbucks is no longer just coffee. It’s already a religion. That we Filipinos practically worship that green logo with the exotic lady shows where we derive our strength to move on. It is from the promise of Starbucks every pay day.

: Re: The Starbucks Principle
: olli February 04, 2009, 09:30:34 PM

eto lang masasabi ko, hindi ako naiinggit sa mga taong nahuhumaling sa starbucks, you know, minsan tatak lang talaga ang habol ng ibang tao when it comes to choosing products even if its expensive, go parin kasi u will be "in". hehehe labo bah? Minsan din magastos ang ganung hobby, ang social climbing. nakaka awa tingnan yung mga ganun, pero sa may pera ok lang, may mga kakilala ako na pinag yayabang na nakaapak sila dun sa starbucks na yun. hehehe kumuha pa ng tisyu pang souvenir daw nila. hahay, mga pinoy nga naman, we are silently colonialized commercially. hahay just my 2 cents..

: Re: The Starbucks Principle
: madcarabao February 04, 2009, 09:33:16 PM

meron akong mga kakilala nasa states naman.. yun nga.. minsan social climbing.. minsan gusto bumili dahil alam nilang sikat o uso...

another example...
buying dunkin donut.. minsan magrereact yung iba (i'm not saying all) "ay... bakit hindi krispy kreme?"

: Re: The Starbucks Principle
: joelanch February 04, 2009, 09:41:22 PM

ugali na kasi ng pinoy yan. marami kasing pasosyal kahit hindi naman, at marami din business man na ineexploit ang ugaling ito ng pinoy upang kumita.

: Re: The Starbucks Principle
: mahalo February 04, 2009, 09:52:25 PM

korek kayo mga guys... "it's the label thingy" starbucks silently or shall i say taking over yung nkagawian na natin na coffee habits, pero look sino ba pumapasok dun? mga students, mga people na afford naman yung mga andun pero hello!! kung lagi ka dun sakit sa bulsa yan. ang kape ko nga sa nescafe vendo lang 8 pesos ang halaga solve na ko...

: Re: The Starbucks Principle
: Xtremist February 04, 2009, 10:21:30 PM

hmmm, ako isa ako sa mga regulars dito sa batangas city na branch ng starbucks. one thing na gusto ko lang din don is, a place para makapag usap after work. sure, it would really look good pag adon ka and people are staring... i can admit that. pero nakasanayan na rin na don yung parang afterwork chat ng barkada ko. i can afford it, so why not? just my 2 cents po.

: Re: The Starbucks Principle
: joelanch February 04, 2009, 10:38:39 PM

naalala ko tuloy, sa opis ko dati, nagrereklamo sila dahil mahal yung 3 in 1 na cofee dun sa canteen kasi 9 pesos ang isang pack. pero nagkakayayaan naman sila sa starbucks and mukhang hindi naman sila nagrereklamo sa price

: Re: The Starbucks Principle
: gonzbaste February 04, 2009, 11:44:30 PM

Have you researched deeply regarding starbucks corporate social responsibility? how they improve the family of one coffee farmer? how they gave jobs and took care of all their families basics needs?  do you know how many schools where founded by the organization? here in the philippines they have founded a school for those unfortunate kids in zambales? do you know how many orphanage here in the philippines have been taken care of by starbucks philippines? do you know that if you drink one cup at a time you are helping a lot of people and at the same time preventing illnesses that you may have? do you know how healthy coffee can be? do you know that starbucks only purchase and serve premium arrabica coffee beans, which is a very good source of polyphenols and can help a lot of illnesses such as cancer, diabetes, for you as a guy its a great prevention for you having a colon cancer? if your'e dumb and you just wanted to write things that you think might affect the way people act or maybe  your small brain may think that it may put you into the limelight, think again..... you might end up tagged as a person whose in need of a close attention. research ka muna pare.

: Re: The Starbucks Principle
: joelanch February 04, 2009, 11:49:18 PM

: gonzbaste  February 04, 2009, 11:44:30 PM

Have you researched deeply regarding starbucks corporate social responsibility? how they improve the family of one coffee farmer? how they gave jobs and took care of all their families basics needs?  do you know how many schools where founded by the organization? here in the philippines they have founded a school for those unfortunate kids in zambales? do you know how many orphanage here in the philippines have been taken care of by starbucks philippines? do you know that if you drink one cup at a time you are helping a lot of people and at the same time preventing illnesses that you may have? do you know how healthy coffee can be? do you know that starbucks only purchase and serve premium arrabica coffee beans, which is a very good source of polyphenols and can help a lot of illnesses such as cancer, diabetes, for you as a guy its a great prevention for you having a colon cancer? if your'e dumb and you just wanted to write things that you think might affect the way people act or maybe  your small brain may think that it may put you into the limelight, think again..... you might end up tagged as a person whose in need of a close attention. research ka muna pare.

bigat na paratang yan ha  :o

: Re: The Starbucks Principle
: @leX February 05, 2009, 01:34:27 AM

Sa totoo lang po madami talagang pinoy ang may ganung ugali... Sad to say pero totoo ang nakasulat diyan... Pero hindi naman nilalahat, may mga pinoy pa rin na practical magisip... Ang nakakalungkot lang is yung mga youth ngayon ay parang naimpluwensyahan na ng ganyang principle... Iniisip nila pag uminom sila ng kape sa starbucks "in" sila... May payabang effect kahit tapos na... Yung tipong nasa eskwela na sila sasabihin pa nila "Nagstarbucks kasi ako kanina kaya ako na-late e.." O kaya, "Late na ako nakatulog kagabi kasi nasobrahan yata ang pag-starbucks ko kahapon. Hindi ako makatulog." Sinasabi nila yun sa mga kaibigan nila na may pagmamalaki na dun sila galing..

Again po, ang pag-gamit ng pangalan starbucks sa article na ito ay para gawing example lang po to look at the bigger picture sa ugali ng mga pinoy since ito ang common ngayon sa ating mga pilipino... Isipin mo sa mga jokes at mga message ng tao ngayon pag-sinabing starbucks, ang pumapasok sa isip talaga natin is "MAHAL" o yung line na.. "May ginto ba ang kape nila?" I know companies, hindi lang po starbucks, ang may corporate citizenship.. Even Coca Cola meron silang ganitong program na giving back to the community... Pero honestly po... This is just some measures to decrease their taxes... Again Starbucks like any other company is a BUSINESS... Iisipin pa rin nila ang kumita muna before ang iba... Ang good thing lang is the quality is superb talaga... Hands down... Pero again back to the topic not all Filipinos alam na may pinupuntahan ang binibili nila sa starbucks. Majority parin ang pumupunta ng starbucks ay para makatikim ng "gintong kape" na sinasabi ng iba...

again just my 2 cents din po..


Gusto ko mga ganitong topic... Kasi productive ang discussion and we learn to understand this Filipno traits na mejo sablay... Siguro sa maliit nating community we can start the change for a better Philippines... toast:: ::inposition

: Re: The Starbucks Principle
: neckromancer February 05, 2009, 02:25:49 AM

: gonzbaste  February 04, 2009, 11:44:30 PM

Have you researched deeply regarding starbucks corporate social responsibility? how they improve the family of one coffee farmer? how they gave jobs and took care of all their families basics needs?  do you know how many schools where founded by the organization? here in the philippines they have founded a school for those unfortunate kids in zambales? do you know how many orphanage here in the philippines have been taken care of by starbucks philippines? do you know that if you drink one cup at a time you are helping a lot of people and at the same time preventing illnesses that you may have? do you know how healthy coffee can be? do you know that starbucks only purchase and serve premium arrabica coffee beans, which is a very good source of polyphenols and can help a lot of illnesses such as cancer, diabetes, for you as a guy its a great prevention for you having a colon cancer? if your'e dumb and you just wanted to write things that you think might affect the way people act or maybe  your small brain may think that it may put you into the limelight, think again..... you might end up tagged as a person whose in need of a close attention. research ka muna pare.

Well, gonzbaste, in defense of @lex, he did not write the article. It was some Nick Garcia. He only thought to share it with us. I assume he got it from some email or so.

And the thrust of the article wasn't about the company but about the behavior of its Filipino patrons.

: Re: The Starbucks Principle
: -=Kurabo=- February 05, 2009, 02:31:34 AM

minsan gusto ring magstarbucks kaso nahihiya ako kasi baka isipin yun nga pasosy.. ang gusto ko lang rin naman tumikim.. although marami talaga akong nakikita na ang main purpose talaga is magpasosy effect.. kaya palagi akong nagdadalawang isip kung bibili tapos kahit itake out ko pa.. sasakyan ko lang naman jeep :D.. pati nanghihinayang din ako minsan sa perang binibitawan ko.. more than 100 pesos para lang sa kape tapos wala pang 30 minutes ubos mo na.. marami na mapupuntahan din yun kung tutuusin..

: Re: The Starbucks Principle
: wapenkish February 05, 2009, 05:15:50 AM

: gonzbaste  February 04, 2009, 11:44:30 PM

Have you researched deeply regarding starbucks corporate social responsibility? how they improve the family of one coffee farmer? how they gave jobs and took care of all their families basics needs?  do you know how many schools where founded by the organization? here in the philippines they have founded a school for those unfortunate kids in zambales? do you know how many orphanage here in the philippines have been taken care of by starbucks philippines? do you know that if you drink one cup at a time you are helping a lot of people and at the same time preventing illnesses that you may have? do you know how healthy coffee can be? do you know that starbucks only purchase and serve premium arrabica coffee beans, which is a very good source of polyphenols and can help a lot of illnesses such as cancer, diabetes, for you as a guy its a great prevention for you having a colon cancer? if your'e dumb and you just wanted to write things that you think might affect the way people act or maybe  your small brain may think that it may put you into the limelight, think again..... you might end up tagged as a person whose in need of a close attention. research ka muna pare.

the article was written not to offend anybody nor the company...
hmm let's face it bro when a "socialite" sips his/her coffee,
does he/she think that this cup would mean a lot for those less fortunates and would intend to buy more?
does he/she knew about the effects of arrabica coffee beans on the dot?
does he/she knew that a coffee farmer earns a living with his/her purchase?
does he/she comprehend that his/her cup of coffee at starbucks can go a long way for his/her neccesities?

hindi niya siguro naiisip yung mga bagay na yon cause in fact the reason for about 7/10 of starbucks goers intend to make impression na he's with the "upper social class"

in defense of sir alex and the article writer,
the article was aimed towards the Filipino behavior having coffee at starbucks when almost all of us Labeled Starbucks with coffee and being luxurious...

True buying coffee at starbucks is a lavisch thing to do but still some prefer buying or jsut being there because of preference na din siguro.. it's their comfort place to talk,relax and unwind with barkada after a seemingly long day,,

aminin ko na i've never been into starbucks/yellowcab/aristocrat or other high-end - high class places (after all i`m not yet at my 20's)... pero if time calls, i would just play my real self and i`ll never pretend to be a "high-class genius specie thinking he's superior than the others just because he had been in those places while others haven't" kind of thing

i`ll still prefer less famous brands lalo naman kung quality is there pa din...
practicality na lang siguro for me..
pero syempre mei others na more than "can afford" at merun din "not so-but still wanna go" kinds ng Pinoy

haba ng post ko whahahahahahhah 


discuss..
 

: Re: The Starbucks Principle
: @leX February 05, 2009, 05:45:01 AM

Thanks sir wapenkish for your comment... Sa tingin ko din po ang intention ng writer bakit niya ginawang starbucks ang example niya siguro dahil here in the Philippines we have our famous kapeng barako... Local and cheap coffee from batangas.. Personally, i would really prefer the batangas brewed coffee than starbucks... I don't know mas tingin ko mas masarap e... Is it just me or i'm just being bias since I am a Filipno?

Bottomline is I think people preferred starbucks because of the "aura" starbucks provides... Uminom ka ng kape sa starbucks parang you will feel na you belong to the upper class... Tama nga ang writer... Escapism... Tumatakas sa reality ng buhay... I really hope Filipinos would realize starbucks just provides coffee... Caffeine... Same as the Kapeng Barako... Pero bakit pag uminom ka ng barako tatawagin kang "cheap"? Nakakalungkot lang...

 ::inposition

: Re: The Starbucks Principle
: MiKeDaCuTe February 05, 2009, 06:13:27 AM

umiinom ako ng kape sa starbucks kasi may pake ako sa...
1. responsibility ng company
2. coffee farmer
3. foundation na itinayo nila
4. illness na natatanggal ng kape
5. arrabica beans na gamit nila
6. polyphenol na yan

kung eto dahilan wow naman!!!  ;D

Maging sosi at maging angat pansamantala... di ko naman po nilalahat, siguro po eto ang tunay na dahilan???

: Re: The Starbucks Principle
: Gat J.P. Rizal February 05, 2009, 07:50:53 AM

isang pindot puede na sa akin... pumapasok lng ako dyan pag merong business deals kaming pinag-uusapan. Pero never akong magsuggest to go that place... anyway kung kaya mo ang halaga ng beverages, or mas prefer mo talaga kahit ano pang reason It's your choice labas ako dyan wala akong pakia-alam kung saan ka masaya so be it!

: Re: The Starbucks Principle
: xj2 February 05, 2009, 08:22:17 AM

ako nga nakatikim lang nyan 1 time lang, at free pa. hahaha... Nung sinabi sakin na over 100 ang price nabigla ako. hahaha... wala kasi sa bundok nyan e.

: Re: The Starbucks Principle
: simpleng_espiya February 05, 2009, 09:01:17 AM

: gonzbaste  February 04, 2009, 11:44:30 PM

Have you researched deeply regarding starbucks corporate social responsibility? how they improve the family of one coffee farmer? how they gave jobs and took care of all their families basics needs?  do you know how many schools where founded by the organization? here in the philippines they have founded a school for those unfortunate kids in zambales? do you know how many orphanage here in the philippines have been taken care of by starbucks philippines? do you know that if you drink one cup at a time you are helping a lot of people and at the same time preventing illnesses that you may have? do you know how healthy coffee can be? do you know that starbucks only purchase and serve premium arrabica coffee beans, which is a very good source of polyphenols and can help a lot of illnesses such as cancer, diabetes, for you as a guy its a great prevention for you having a colon cancer? if your'e dumb and you just wanted to write things that you think might affect the way people act or maybe  your small brain may think that it may put you into the limelight, think again..... you might end up tagged as a person whose in need of a close attention. research ka muna pare.

konting hinahon lang po.. :D opinyon lang naman po ng manunulat yun, wag po sana natin husgahan and talino o ang kaalaman ng isang tao dahil lang sa opinyon nya sa isang bagay na nakikita nya sa paligid.

di po ko magtataka kung may proyekto ang kompanyang ito na makakatulong sa ating mga kababayan. sa akin po kasing munting kaalaman sa batas, kailangan po talaga magkaroon nag mga pribadong kompanya sa Pilipinas ng tinatawag na
"corporate social responsibility". tungkulin po nila yun. tulong din yun sa kanila para sa kani-kanilang buwis na binabayaran.

sa akin pong pananaw, di po intensyon ng manunulat na siraan o gawing masama ang imahe ng nasabing kompanya.
ang kanya pong binibigyan ng pansin ay kung paanong nakikita dito ilan sa mga baluktot na pag-uugali ng ilan sa ating mga kababayan..

masakit man po aminin, may punto ang sinabi ng manunulat na makikita sa ilang nagpupunta dito ang ugali ng "escapism"
at "colonial mentality"

sa akin po, mas malaking tulong ang mabibigay natin sa mga nag-aani ng kape dito sa bansa natin kung ang sarili nating produkto ng kape ang ating tatangkilikin sa huli naman kasi, parepareho din silang kape, dinagdagan lang ng iba't-ibang sangkap para magkaroon ng isang bagong timpla..

tara na magkape   toast::

: Re: The Starbucks Principle
: Phantom Assassin Mortred February 05, 2009, 09:29:21 AM

Its okay to go once in a while, as we nagiging hang out ng mga teens to socialize sa mga friends nila despite not knowing which better thing to spend their 100+ pesos rather than frappes or coffee etc. But the fact is now alam natin na may natutulungan pala then parang tulong na din natin yun. Kaso ika nga natin lahat ng sobra ay nakakasama. Be practical. Pero if you earn your money and you can afford it why not! Ako my practical side lang din, hindi ako nagyaya dun kasi there are better and cheaper places to get the ambience or coffee. Pero pag maganda ang chicks why not! pag kapehin ko  siya a couple of times dun pero iintroduce ko ang ibang type ng coffee or whichever thing she likes about starbucks may it be cakes,ambience,crowd etc.

: Re: The Starbucks Principle
: Bill Clinton February 05, 2009, 03:31:29 PM

Amen sa entire point ng writer, I like how he described Starbucks as "more than just being about coffee, it's a religion."

Lifestyle/ religion na siya na naging quick solution to one's problems.

: Re: The Starbucks Principle
: gonzbaste February 05, 2009, 03:33:57 PM

sir, starbucks is also promoting coffee from the philippines. ask for a kape vinta, it came from zamboanga and approved by the tasters and cuppers from different part of the world under starbucks international.thats why filipino farmers are earning more because of this.and try to research about arrabica and robusta coffees, there's a huge difference regarding its caffeine content and it's flavour. corporate social responsibility are only done by people  or  a certain company in their own prerogative,and doesnt affect much when it comes to their taxes, for example de la salle university is also doing these CSR  thing, and i havent heard of other universities or colleges to also have it. maybe people are well educated about how a certain company affects daily lives and more concern about their health and how starbucks gives importance to it, that,s why they are really insisting to be in that coffee shop as they can....



ASK YOUR BARISTA ABOUT IT.....

: Re: The Starbucks Principle
: edjaydaya February 05, 2009, 03:40:14 PM

starbucks?.......its a cool place, daming pwedeng pag usapan dyan, the coffee?........it begins as the teaser to the conversation

: Re: The Starbucks Principle
: @leX February 05, 2009, 05:37:03 PM

Very much appreciated gonzbaste about those info. Personally I never knew about those facts. Siguro same with other coffee goers din, hindi nila alam yun dahil if you would still visit starbucks now, any branch, majority of its customers are still ordering the same old frappes or coffee that they are familiar with. Siguro if other starbucks outside the Philippines are promoting the Kape Vinta, maybe our starbucks here should promote this proactively. Like informing every customers about this coffee from Zamboanga. Hindi naman siguro masama if may customer na nakapila na hnd pa makadecide ng gusto niya or bumibili na kape, isingit lang na "Have you tried our Kape Vinta it is a coffee locally produced in Zamboanga." parang ganun... Atleast coffee goers would be aware of this Kape Vinta. Kaso, one of the traits din na kulang sa atin mga Filipinos is our lack of support to local products. We have this mentality na superior lagi ang gawa ng ibang bansa. Not only in coffee but other aspects as well, whether clothes, food, furniture, etc.

Regarding naman po sa Social responsibility, all companies po are required to have this program not only here in the Philippines. I beg to disagree po dun sa "it doesn't affect much when it come to taxes" because it really affects the taxes of the company. It is widely debated about the effect of CSR but it is a fact that companies used this program as legal tax deductions. Also this is a statutory obligation to comply with legislation. Advantage talaga siya sa community pero all companies are required to have this program, iba't ibang ways lang siguro.

Starbucks is a cool place, good for studying, chit chats and pampalipas oras. Siguro nakuha natin yung ugali na tumambay dito sa mga american series like "friends". Hangout nila is yung coffee shop. Yun yung nakikita ko naginfluence sa mga "socialite" sa atin na good place for tambayan ang coffee shop. And then ginaya na ng iba. Pero in Filipino culture hindi naman nawawala ang tambayan sa atin e... Andyan mga tambay sa mga sari-sari stores, sa mga karinderya, mga canteens... Piaganda lang ng starbucks ang place of tambayan... Pero kung titignan mo naman sa ibang bansa usually mga 1 hour lang max ng tambay nila hindi kagaya dito from morning until night... Naghihintay kasi na may makakita sa kanila hehehehe

 toast:: ::inposition

: Re: The Starbucks Principle
: codered February 05, 2009, 06:12:15 PM

Kung kaya mo ang mag starbucks then go ahead...kung hindi naman wag na pilitin para lang maging sosyal. Pero sana kung mas susuportahan natin ang produktong gawa sa atin baka mas malaki pa yun maitulong sa economy natin. Lahat naman kasi ng malalaking company may programa para sa CSR, at kahit sino namang negosyante hindi magtatapon ng pera na malulugi sila kumbaga sobra-sobra na lang yung funds nila for that..

: Re: The Starbucks Principle
: gobilam February 05, 2009, 06:38:02 PM

Mahal nga sa Starbucks pero madalas kami ng mga barkada ko dito kasi libre. Hehe. Kung ako ang tatanungin hindi ako bibili ng kape dito or kahit anong kinahuhumalingan ng mga pinoy na sa tingin ko ay di ko naman kailangan. Sinasanay ko kasing maging praktikal, mahirap kasi kapag ikaw ang kumakayod para sa sarili mo. Yung iba kaya siguro nakaka afford kasi nakatira parin sila sa mga magulang nila at may nagpapakain pa sa kanila kaya di pa nila pansin ang kahirapan sa buhay, hindi pa nila nararanasan magbudget ng buwanang kita.

Hindi naman sa sinasabi ko na ang lahat ng mga pumupunta doon ay ganun, na obserbahan ko lang yun sa mga Pilipino na kasama parin ang mga magulang sa iisang bahay, wala ka nga naman ibang iisipin kundi ang gumastos ng gumastos hanggat may nagbibigay ng pera at ng mga pangangailangan mo sa pang araw-araw. Di ba?

: Re: The Starbucks Principle
: ocacute February 05, 2009, 06:44:25 PM

: gonzbaste  February 05, 2009, 03:33:57 PM

sir, starbucks is also promoting coffee from the philippines. ask for a kape vinta, it came from zamboanga and approved by the tasters and cuppers from different part of the world under starbucks international.thats why filipino farmers are earning more because of this.and try to research about arrabica and robusta coffees, there's a huge difference regarding its caffeine content and it's flavour. corporate social responsibility are only done by people  or  a certain company in their own prerogative,and doesnt affect much when it comes to their taxes, for example de la salle university is also doing these CSR  thing, and i havent heard of other universities or colleges to also have it. maybe people are well educated about how a certain company affects daily lives and more concern about their health and how starbucks gives importance to it, that,s why they are really insisting to be in that coffee shop as they can....



ASK YOUR BARISTA ABOUT IT.....

I`ve been a barista for ten years and I understand what are you trying to point out, but if you will read clearly the article, it`s about the behaviour of Filipino "konyo" and not about this CSR thing.  Just open your mind brother, Starbucks is just another scapegoat ng mga takot humarap sa reality ng poverty dito sa ating minamahal na bayan.  Nice topic...very healthy exchange of thoughts...keep it going toast::

: Re: The Starbucks Principle
: kenji_171986 February 05, 2009, 07:15:45 PM

Mga sir, Barista ako ngayon dito sa starbucks sa Canada and I agree with the others. It's not Starbucks fault kung bakit ganun ung mga pinoy kasi ang Starbucks nanjan lng yan para sa mga tao na ayaw sa bahay or just wants to get away from work and all sorts things na nakaka painit ng ulo nila. I remember my interview they say na Starbucks is the "Third Place" and tama ung sinabi ni sir gonzbaste from just buying a small cup of coffee marami ka natutulungan na tao kahit na medyo mahal. In the case of some filipinos hindi nila naiisip un kasi they only think na if they go in there and buy something that sometimes they don't even finish the drink, thinks that they are cool or something. Nasa tao lng tlga lahat and alam natin ang pinoy we have to admit na some pinoy's kelangan nila maging in para mapansin or masabi nila na "in" sila. Kahit ako nagtatrabaho sa Starbucks bihira lng ako pumunta ng Starbucks. I only go there kaag gusto ko magrelax lng at lumayo sa mga problema or sa work. Opinyon lng po to mga sir's:) more power sa Espiya.Net:)

: Re: The Starbucks Principle
: Breath February 06, 2009, 12:00:12 AM

hummm... makikisabat lang mga kaespiya, nagustohan ko itong topic at mukhang may mga pangdagdag kaalaman 

::inposition  smoking::

Actually matagal ko na tong alam its not only from starbuck or what so ever,
and I know something na hindi nano-notice ng mga kababayang pilipino natin,
kung minsan ok lang maging sosi paminsan-minsan kung nasa tamang lugar ka
at kung alam mo ang ginagawa mo.

My personal opinion sa Starbucks:
Kaya the best ang starbucks eh hindi lang dahil sa coffee nila kundi dahil sa
"2nd Most Atmospheric Place" na provided nila, at dahil dito madaming nagpupunta
sa starbucks for possible reason's like "business meetings","Net meetings (Beacuse of
the unlimited wifi access provided by them "the Starbucks", people gatherings
and off course kapag nabobored ka magtrabaho sa bahay ng mga paper works mo
ang starbucks ang the best place & don't forget theres always a price!

My personal opinion about the literacy of some pinoys:
Wala naman masama kung magpapaka-sosi ka paminsan-minsan pero kung di na
tama ang "mentalidad" sa pagpapaka-sosi eh ibang usapan na yan, nasa tao din
naman yan, kung hanggang saan ang kapasidad na gawin ang mga bagay na gusto
eh may limitation din yan. pero kapag wala na sa lugar at di na tama eh malaking
pagsisi ang pwede mangyari. but in most cases tayo po ay bulontaryo gumagawa
ng mga gusto natin sa ikasasaya ng sarili natin, curious tayo sa mga bagay bagay
kaya syempre hindi maiiwasan na subukan natin ang ilang mga bagay, at ang number
one reason is the pride & influence of each of person who manage to forcefully do
something for him/her or for everyone.

The Facts about Starbucks Sosi-Mania:

Fusibility Study about Starbucks:
We all know the Starbucks the company it self is very influential to every kind of
business/person, they provided something that you want. so what are the "wants"
The best atmospheric place "Comfortable place", the table & chair you seated, the
wifi hotspot and the most expensive coffee ever! the Starbucks company help many
people, schools, association, government (because of Income Tax) and particularly
organizations.

Downside of Sosi-Mania:
Many people didn't notice the importance of money. most of the people are 98%
spenders another new record only here at the philippines! Statistics from Citibank,
so papano nasama ang starbucks dito?

ehem... "bato-bato sa langit ang tamaan wag magalit"

well this is the answer...
We all know na masarap ang coffee sa starbucks at ang mahal talaga ng coffee,
but other people didn't noticed this, they buy the coffee with a big very elegant cup.
and after that eh aalis dun sa starbucks, so whats the catch? yung inalisan mong place
na nakakarelax at may wifi hotspot ng Starbucks is kasama sa ibinayad mo so it means
"purchased of service" ang total na binabayaran mo hindi lang totally coffee at yung cup
na maganda, so that the reason kung bakit ang mahal tama ba? so here's the fact.
"you lose the purchased of service" ang kinalabasan parang binayaran mo lang yung mga
nag wa-wifi at nag meeting dun sa place ng starbucks, so siyempre iisipin mong unfair diba?
pero hindi unfair yun dahil once na umalis ka na dun sa provided place nila eh wala silang
pake-alam kasi choice mo yun at ang purpose nila is to get a profit to there business.
most of the people who buys coffee at starbucks eh hindi alam toh.

Kaya eto lang masasabi ko...

Set your goals to set your money because others are setting goals to get your money!

 

: Re: The Starbucks Principle
: @leX February 06, 2009, 07:57:48 PM

Maraming salamat po ang mga nagpost ng kanilang mga ideas and comments about the article. Now we have identified the problem, and its not the company, but of course the behaviors of our kababayans na iilan lang naman, what do you think is the solution to this problem? Ano po kaya magagawa natin para naman magbago ang mga iilan na gumagamit ng mga ganitong company as sort of escapism? Kaya pa kaya magbago ang mga ganitong ugali ng mga Pinoy? We have been tagged internationally as mandaraya, magnanakaw, manloloko, etc. Papayag din ba tayo ma-tag as social climbers?

Again, hindi ko naman po nilalahat, this are some individuals lang naman which I believe na iilan lang sa lahi ni Juan. I still believe po na marami parin sa atin ang mga Rizals. How can we fix this kind of problem in our country? Para naman ma-alis ang mga bad apples sa society natin and patuloy na ang pagunlad ang lupang hinirang. toast:: ::inposition

: Re: The Starbucks Principle
: ♣Jabar♣ February 07, 2009, 02:19:02 AM

Starbucks starbucks so true ang article ^_^. Pero never pa ako nakatikim sa starbucks im more of a tea person. Maybe siguro kasi lumaki ako sa middle east. Pero pupunta ka lang sa starbucks para magpangap na sossy kah? Ano point nun? Hindi ko na naiintindihan ung ibang mga pinoy ngaun.  ;D

: Re: The Starbucks Principle
: xxx February 07, 2009, 04:18:26 AM

STARBUCKS ba kamo???

Naglalaro lang kami ng DOTA dyan ng mga ka officemate ko dala ang mga laptop namin without ordering a single coffee, tapos nakikisaksak pa kami sa mga outlets nila, tapos may dala pa akong sarili dunkin donut at mountain dew hahhaha :)

Meeting place din namin yan ng tropa,tapos nakikicharge ng cellphone sa mga outlets nila, pag kumpleto na ang barkada lipat na ng ibang lugar.

Yung isa kong tropa ginagawang place para sa bible study, hindi rin na order ng kape ang mahal kasi hehehe...

: Re: The Starbucks Principle
: C.R.E.A.M. May 11, 2009, 07:12:51 PM

maganda tong article na to.. sa totoo lang, madaming mga pilipino ang nagpapasosy at pumupunta sa mga ganyang lugar para masabing sosy talaga sila, what is P100+ sa kanila para masabing sosy sila? (kahit yun na lang ang laman ng wallet nila tska barya na pamasahe pauwi) nakakalungkot man isipin pero totoo, may kilala ako ganyan, pucha hindi mapakain pamilya nya (kahit sya lang sa family nya ung may trabaho) pero panay gimik tska panay starbucks kasi nga "pasosy". ako i admit tumatambay ako sa starbucks dti pero para hindi magpakita sa mga tao na nakatambay ako dun (actually nasa gilid pa nga ako madalas eh) ang purpose ko dun eh para mangspot ng chix, dami kasing nakashorts at nkaskirt na chic na tumatambay din (starbucks greenhills) hehehe!  ;D

: Re: The Starbucks Principle
: Belphegor May 12, 2009, 11:08:50 AM

we did a case analysis of starbucks VS seattle's best coffee, at that time, mas marami outlet ang starbucks, and seattle's best coffee (we call it SBC,para madali sa pag-sulat nung case analysis) was just starting to enter the philippine market, kaso mukhang medyo nahuli na ang SBC kasi na-dominate na ng starbucks ang market.
as we all know mostly ang napunta sa starbucks ay ung mga may-kaya or can-afford ng coffee nila, and sa panahon ngayon, sad to say, para sa mga kabataan natin, being a person seen in starbucks is a way to get popular with his / her peers, although alam naman din natin na hindi lahat ng napunta dun ay can-afford.
ever heard someone steal from their mothers mini-store just to have money to go with his barkada to have coffee in starbucks? well i did, and katakot-takot na sermon inabot nya sa aming magto-tropa.
for me, if you can afford it and sustain it, then why not,
kung hindi naman kaya at trying hard lang, better stay away from it
mas ok pa din kapeng barako, or 2 sachets of 3-in-1 sa isang mug ng coffee hehehehe
lakas epekto na yun, coffee OD  ;D

: Re: The Starbucks Principle
: Master Of Disaster (m.d) May 12, 2009, 12:10:14 PM

who the heck is Nick Garcia? what is he against Starbucks? kahit Blend 45 ang nilagay nila anu ngayun?
eh gusto ko ng Blend 45 with Starbucks logo kahit $12.00 pa yan kaya ko namang bayaran!

 kahit tubig lang ang ilalagay at lagyan ng Starbucks if someone could afford it paki niya...kung wala kang pera manahimik ka! maghanap ka ng bagong Trabaho....

If teens would flaunt their new Phones there anu ngayun?
those teens parents could afford to buy them things they could flaunt...

If I got a new Samsung Omnia I would flaunt it..why Not!? oohh I would flaunt it in Starbucks too...

What I have notice their is alot of people who would love to criticize things that they haveen't comprehend thoroughly !

Kung ayaw mo ng StarBucks eh di mag Nescafe ka sa bahay mo...;D

: Re: The Starbucks Principle
: Kal-El May 12, 2009, 01:35:25 PM

Sticking with the product itself, which is coffee, I would like to share that there has been a blind taste test done here in the States a year or two ago in which participants of the blind taste test chose McDonald's coffee over Starbucks as the better coffee...and with that info, I would personally think (and yes, this is a personal opinion, therefore can be wrong) that Starbucks is not just about selling the coffee (as the coffee is but mediocre by American standard), but the whole "Starbucks Experience." And I think that experience differ in every geographic area. And unfortunately/fortunately, whichever way you might see it, the coño/pa-sosyal effect that Starbucks has brought to our beloved Philippines is THE "Starbucks Experience" it has to offer to the Filipnos. Then again, on hind sight, establishments and consumers go hand in hand in building that experience. Though I am not in defense of Starbucks, I have to say that Starbucks is just partially to be blamed for the "pretenders" and "show-offs" that is seen lounging in Starbucks from dawn until dusk. Starbucks can only be blamed for their ridiculous prices in which it is trying to come atop the competition through differentiation. Nothing is wrong with that as that is one way to run a businees. However, this differentiation coupled by Filipino mentality, has made itself a LAME measuring stick of who "have" and "have not's" thus creating the environment some now enjoy, while others abhor. Now, before someone blows his/her head off, I am not generalizing that everyone that goes to Starbucks is a pretender and a show-off. But you have to admit that there are indeed some who just pretend as they can barely afford but still tries so hard to fit in and climb that social ladder one Starbucks coffee sip at a time...and that in essence is wrong...and speaking of wrong, isn't being proud (in the sense of being boastful) a deadly sin? I'm just saying...lol  :D  toast::

: Re: The Starbucks Principle
: wowowboy69 May 12, 2009, 04:22:47 PM

ako pumupunta lang sa starbucks to meet mga chikas. kasi they come in groups and kung kasama ko din mga kabarkada ko nakikipagkilala lang kami. maganda rin na ganyan ang thinking ng mga pinoy lalo na ng mga babae kasi masmadali makakilala ng magandang chikas. hehehehehe! kung walang starbucks, mababawasan ang mga lugar na pupuntahan ng mga chikas na pwede makilala ng mga espiyang tulad natin. ganun ang tingin ko sa starbucks. bihira kasi ako makakita ng mga exotic beauty dyan. madalas mga flawless na paneks at pipol op da pilipins. hehehehehe!

: Re: The Starbucks Principle
: Zany J. May 12, 2009, 05:54:54 PM

ako'y isang taong nasa middle class lang...

minimum wage earner, plus sustentado ng magulang...

duh, starbucks? once in a while di naman masama if mag starbucks ka...
why?, my own reason, hinuhuli ko yong lasa, may own version na nga ako ng blend45 (4sugar+5nescafe stick,iblender mu with yelo) :D pang summer ;D

well, ang masama eh kung uutang ka sa kaworkmate mu ng pang starbucks mo....
tapos papasok ng jollibee, bibili ng 39ers sabay reklamo kase daw konti! amf!

believe it or not, madami akong nakikitang ganyan, during break...,
well, yaan nyo lang yang mga social climber na yan...

pera at sahod naman nila winawaldas nila eh, ang masama lan dahil crisis ngayon baka mawalan sila ng trabaho ala pa naman sila savings..., wag naman sana,*cross-finger*

Basta para sakin mas addictive gawang gatas at kape ni mami... toast::

OT:Kaming mga bunso ay hindi naman talaga spoiled-brat,,, mas mabait nga kami kay panganay eh...

: Re: The Starbucks Principle
: Maverick May 12, 2009, 06:30:11 PM

you know... i only drink vitwater, you know... hahaha

 ;D

i believe that the article writer got some point there... it is really becoming a status reference now a days... well thats the way the cookie crumbles its a business... we just have to accept the fact that most (not all) Filipinos are like that...

so drink vitwater instead... YOU KNOW...  :P

: Re: The Starbucks Principle
: chuboy May 12, 2009, 07:19:16 PM

i won't forget the day i read a post in a forum somewhere - "Mga Tol? Okay ba talaga ang kape sa starbucks? Pag pinagipunan? Kasi 3 araw na baon ko yun para makatambay lang dun eh. Tingin niyo?"
 
Maybe that kid is still in high school, and what can I say? "Peer pressure is the best thing ever."  8)

: Re: The Starbucks Principle
: giannina May 12, 2009, 08:07:19 PM

: chuboy  May 12, 2009, 07:19:16 PM

 "Peer pressure is the best thing ever."  8)

yup! same goes here... those are the reasons why i do the things i've never imagined that i'll do...

: Re: The Starbucks Principle
: doodie May 12, 2009, 08:20:31 PM

"white chocolate mocha, po, ay ay.. suasage roll po"  ;D

 yan madalas ko maorder sa starbucks.. palagi nga lng take out.. kase nahiya ako na tumambay dun.. marame kasi pa sosi... ung sausage rolls pag indi "to go"...

may iba kasi akong kilala madalas natambay dun.. tapos makakasalubong mo naman sa SM(SM batngas) eh nagugutang.. o kaya nag papalibre.. eh kesyo daw wala sya pera T_T.. yun lng ayaw ko.. ung mga "feeling" na natambay dun.. quantum nlng ako tatambay msaya pa manood ng mga naglalaro..


tsaka nag tambay lng kami dyan pag may get together kami ng mga pinsan namin na taga laguna... dun sa tagaytay na starbucks na luma.. sarap dun malamig.. feel mo talaga mag hot coffee dun.. rame din chicks ha...

PS: heaven and earth not worth the price...  :P

: Re: The Starbucks Principle
: Kurimasu May 12, 2009, 08:31:35 PM

Wala akong paki sa starbucks na yan. Hindi ako nagkakape e. Naawa lang ako sa mga ibang tao na bumibili ng starbucks coffee kahit na mahal para lang maipakita na kaya nilang bumili at magpasosy. Hehehehehe, nakakatawa sila, pag sahod nila, la na sila maiuwi. Kawawa naman sila. Magtaho na lang tayo mga kapatid...

: Re: The Starbucks Principle
: KaMushroom May 21, 2009, 08:37:30 PM

bad sakin ang caffeine eh.. di nga din ako madalas nagsosopdrinks..

: Re: The Starbucks Principle
: boin_bias May 22, 2009, 01:23:50 AM

theirs a documentary that breakdown hundred pesos on how far it will go..

meron isang guy dun binayad niya lang sa internet cafe for few hours in gaming..
meron naman binayad for a load in cp.
meron din for a cup of coffee in STARBUCKS..

pero what intrigues was,nang ung tricycle driver ang gumastos ng hundred pesos napagkasya niya na ibili yun ng bigas,ulam at iba pa..some people pay so expensive cup of coffee and yet some are dying to get that amount..we just have to make use the money wisely...if you can afford it then get it.pero dun sa nagpapasikat lang,better think about it..

: Re: The Starbucks Principle
: Zany J. May 22, 2009, 12:55:13 PM

: boin_bias  May 22, 2009, 01:23:50 AM

theirs a documentary that breakdown hundred pesos on how far it will go..

meron isang guy dun binayad niya lang sa internet cafe for few hours in gaming..
meron naman binayad for a load in cp.
meron din for a cup of coffee in STARBUCKS..

pero what intrigues was,nang ung tricycle driver ang gumastos ng hundred pesos napagkasya niya na ibili yun ng bigas,ulam at iba pa..some people pay so expensive cup of coffee and yet some are dying to get that amount..we just have to make use the money wisely...if you can afford it then get it.pero dun sa nagpapasikat lang,better think about it..

tama ka bro...

: Re: The Starbucks Principle
: c_tsong May 25, 2009, 04:48:29 PM

nagkakadiarrhea ako sa kape nila. mas ok pa yung nescafe ice..hehe

: Re: The Starbucks Principle
: chuboy May 25, 2009, 07:35:19 PM

: giannina  May 12, 2009, 08:07:19 PM

yup! same goes here... those are the reasons why i do the things i've never imagined that i'll do...

well, about being sarcastic... ;D hehehehe

: Re: The Starbucks Principle
: Chazy_Chaz May 25, 2009, 10:06:50 PM

: c_tsong  May 25, 2009, 04:48:29 PM

nagkakadiarrhea ako sa kape nila. mas ok pa yung nescafe ice..hehe

akoh rin, sura, di koh maenjoy ang kape, kahit anong kape, nagttat*e ako...  ::) ::)(excuse me) hehe

: Re: The Starbucks Principle
: Shadoufang July 22, 2009, 02:58:07 AM

: madcarabaoâ„¢  February 04, 2009, 09:33:16 PM

meron akong mga kakilala nasa states naman.. yun nga.. minsan social climbing.. minsan gusto bumili dahil alam nilang sikat o uso...

another example...
buying dunkin donut.. minsan magrereact yung iba (i'm not saying all) "ay... bakit hindi krispy kreme?"

 :D ... ay bakit naman hindi Dunkin Donuts aber? Sa totoo lang, minsan lang ako nakatikim ng Krispy Kreme... parang tinapay din naman na may matamis na kung anu-ano... OK din. Libre naman  ;) Thanks, Kuya :D

... tsaka mas gusto ko pang bumili sa mga tabi-tabi, basta malinis naman. (Pero kung medyo mas marami akong pera...? Kahit na... mas dinadamihan kong bumili ng squidbol o calamares sa tabi-tabi). Makakatulong pa 'ko sa mga maliliit na mangangalakal  ;)

Kung may pera, sige bili, bili... wag na lang magyayabang, OK naman yun e. Tsaka may natutulungan din yun kasi alam ko may mga charity work naman ang Starbucks (DAPAT lang) at yung iba atang nagttrabaho dun e mga estudyante,? tama ba?

: Re: The Starbucks Principle
: Packen July 22, 2009, 04:30:47 PM

kung bibili lang din ako ng kape na mamahalin might as well go for KOPI LUWAK or KAPE ALAMID...to support our own farmers in cordillera...masarap na NOYPI pa...pero ayun nga lang considered as most expensive beverage ito...1200 per 250grams ito sa SAGADA...

: Re: The Starbucks Principle
: liquid metal July 22, 2009, 07:34:08 PM

diba na include to sa book ni bob ong???

yung yellow!

correct me if im wrong...

wala na tayong magagawa jan...yan na kasi ang realidad na iminulat saatin ng mga kano!

: Re: The Starbucks Principle
: XD July 22, 2009, 11:47:05 PM

sa figaro nalang magkape. yun ang pantapat ng mga pinoy sa starbucks.

: Re: The Starbucks Principle
: @leX July 23, 2009, 11:31:25 AM

: liquid metal  July 22, 2009, 07:34:08 PM

diba na include to sa book ni bob ong???

yung yellow!

correct me if im wrong...

wala na tayong magagawa jan...yan na kasi ang realidad na iminulat saatin ng mga kano!

Yup pagkakaalam ko na-include siya sa pangalawang libro ni Bob Ong... But this article circulated in the net 2001 pa yata... Si Erap pa Presidente... This article was updated to match the current situation in the Philippines... Sad to say... Halos isang dekada na pareho pa rin ang nangyayari sa Bansa natin... Wala pa din pagbabago... Hope this article would inspire Filipinos to change... toast:: ::inposition